Тамaра Гајић

Telefon: +381 11 2636 395

Email: t.gajic@gi.sanu.ac.rs

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Tamara Gajić

Senio Research Associate

Prof.dr Tamara Gajić is a Senior Research Associate at the Geographical Institute “Jovan Cvijić” of the Serbian Academy of Sciences and Arts (SASA), within the Department of Social Geography, where her research focuses on tourism and hospitality. Her expertise encompasses sustainable tourism, tourism and hospitality management, gastronomic tourism management, rural and agricultural development, digital transformation, and the application of modern technologies in tourism and hospitality. A particular focus of her work is the integration of the economic, spatial, and environmental dimensions of tourism, with an emphasis on sustainability, service quality, and local community development. Her research primarily examines the relationships between tourism, local economies, and sustainable development, with particular attention to the role of tourism in rural and protected areas, the enhancement of gastronomic offerings, the implementation of innovative and digital solutions in the hospitality sector, and the assessment of tourism impacts on social, economic, and environmental systems. Research areas: Sustainable tourism; tourism, hospitality, and gastronomy management; digital transformation and innovation in tourism and hospitality.

Публикације

  1. Gajić, T., Vukolić, D., & Ranjbaran, A. R. (2026). Fear of crowding and overtourism: Scale development and validation. Tourism and Hospitality Research. Advance online publication. https://doi.org/10.1177/146735842614350
  2. Gajić, T., Vukolić, D., & Veljović, S. (2026). Can hotels benefit from connected rooms technology, and are tourists ready to embrace it? An analysis of business performance and user perception. International Journal of Hospitality Management, 133, 104480. https://doi.org/10.1016/j.ijhm.2025.104480
  3. Gajić, T., Vukolić, D., Veljović, S., Petrović, M.D., Mićović, A., Raljić Popov, J., Aleksić, M., Dimitrijević, M., Nizamatdinova, Z., Aizada, A., & Dávid, L.D. (2025). Geographical indications as attractors for rural tourism: insights from the countryside of serbia. Geojournal of Tourism and Geosites, 59(2), 856–869. https://doi.org/10.30892/gtg.59230-1462
  4. Gajić, T., Veljović, S., Petrović, M. D., Radovanović, M. M., Kholina, V. N., & Dávid, L. D. (2024). Does empowerment of national minorities through sustainable ethnic tourism overcome prejudices? Lessons from Serbia. Journal of Community & Applied Social Psychology. https://doi.org/10.1002/casp.70031
  5. Gajić, T., Petrović, D.M., Blešić, I., Radovanović, M., & Syromjatnikowa, J. (2021). The Power of Fears in the Travel Decisions: COVID-19 vs. Lack of Money. Journal of Tourism Futures, 1-22. https://www.emerald.com/insight/content/https://doi.org/10.1108/JTF-03-2021-0064/full/html

Остали извори

https://enauka.gov.rs/cris/rp/rp02254; ORCID – https://orcid.org/0000-0003-3016-8368, WOS – https://www.webofscience.com/wos/author/record/ABE-8823-2020, SCOPUS – https://www.scopus.com/authid/detail.uri?authorId=54419977600

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